Boccages
Senior Member
Looking at people listing their few favorite villagers in Animal Crossing can be an interesting activity. It seems to me that there is a sheep syndrom going on, an impression only reinforced by browsing the Animal Crossing, and Animal Crossing: New Horizons subreddits. Some characters get more fanart than others, and usually fanart staring these same characters get more upvotes than others. I draw a lot of fanart, and I know if I'm drawing Lolly or Marshal, for example, I'll get a lot more upvotes than say : Betty, Belle, Olive, Claude, or Sylvana. This actually gets me to big time!
I would push the hypothesis that the most popular ones are "cuter" than the least popular ones. But cute is a pretty subjective measurement of popularity. And who's to say, for example, that Marshal is cuter than Sylvana ? Marshal doesn't have more prominent "kawaii" features than most of the least favorite squirrel characters: he does't have a bigger head or bigger eye, or a more pastel colour scheme.
I hypothesize that the more popular characters do have cute features, but that is not enough to explain their popularity. No. In fact, a cocktail of reasons might explain it.
Here are a few anecdotes, and observations.
When New Leaf came out with 100 new villagers, and 2 new species, I remember quite vividly following different blogs on Tumblr. Those blogs were quite popular because the game had come out 7 months beforehand in Japan, and Nintendo of America had chosen some bloggers, and YouTubers and handed them the full complete 3DS game cartridge at least a month in advance of the June release date. Boy, were those blogs interesting! Some of those were more popular than others because they were better written and updated on a regular basis.
I remember one very popular blogger in particular whose town had Barold, Julian, and Marshal. I can still remember the people following her were tripping hard on Julian, and Marshal in the comments. Not that they were cuter than other newcomers like Bonbon, Sprinkle, Canberra, Diana, Fauna, or Soleil, but the community was exposed over, and over to these two new characters. And I remember seeing their popularity rise tenfold on this forum after a while. They are still on top of the popularity list today. I could also go on with Rosie. Rosie was a non entity when Wild World was released. She was in the GameCube game, but what really fired her to the front was Nintendo choosing her as a main character in the Japan-only anime movie they made to promote the release of the game. And her popularity took a while to carry over to this side of the ocean because, well, the anime was not available here until YouTubers got to translate it to English and post it here years later. Now, Rosie is still one of the few favorites, because Nintendo is using her in pretty much every piece of marketing (videos, merchandises, etc.) supporting New Leaf, or New Horizons. And this recipe could be applied to Pok?mon for all that I know (although I don't play the games, and couldn't care less for Pok?mon characters). Everyone knows Pikachu although he is arguably not the cutest Pok?mon there is.
It seems to me that nowadays, exposure is the most important factor in making an Animal Crossing character popular. Why do some characters are popular? Because they already ARE popular, hence the community is more exposed to them. Who is having Sunny, or Betty as their favorite? Not a lot of people, 'cause they have been MIA for more than 15 years now.
So when I see people commenting the new characters that were discovered yesterday with the HMV Japan sticker decals collection [I absolutely need that bicolor cub/squirrel, OOOOO I love the blue goat boy and I want him, that cat sporting glasses can walk all over me - I don't care I've got to have him], I smile.
Lemme make a bold prediction right now: these few characters were the first new ones that our community was exposed to, and they will top up the popularity list when the game launches in March, and for years to come...
I would push the hypothesis that the most popular ones are "cuter" than the least popular ones. But cute is a pretty subjective measurement of popularity. And who's to say, for example, that Marshal is cuter than Sylvana ? Marshal doesn't have more prominent "kawaii" features than most of the least favorite squirrel characters: he does't have a bigger head or bigger eye, or a more pastel colour scheme.
I hypothesize that the more popular characters do have cute features, but that is not enough to explain their popularity. No. In fact, a cocktail of reasons might explain it.
- Cuteness - a ratio of head size versus body size, and then eye size versus head size (bigger the better), colour palette usually targeting soft pastel hues, etc.
- Novelty - new characters are usually seen more favourably by the Animal Crossing community than older, known ones
- Exposure - characters that are brought to the front of marketing initiatives, or characters to which the community is exposed more will usually get more attention, and are more liked by the Animal Crossing fans
Here are a few anecdotes, and observations.
When New Leaf came out with 100 new villagers, and 2 new species, I remember quite vividly following different blogs on Tumblr. Those blogs were quite popular because the game had come out 7 months beforehand in Japan, and Nintendo of America had chosen some bloggers, and YouTubers and handed them the full complete 3DS game cartridge at least a month in advance of the June release date. Boy, were those blogs interesting! Some of those were more popular than others because they were better written and updated on a regular basis.
I remember one very popular blogger in particular whose town had Barold, Julian, and Marshal. I can still remember the people following her were tripping hard on Julian, and Marshal in the comments. Not that they were cuter than other newcomers like Bonbon, Sprinkle, Canberra, Diana, Fauna, or Soleil, but the community was exposed over, and over to these two new characters. And I remember seeing their popularity rise tenfold on this forum after a while. They are still on top of the popularity list today. I could also go on with Rosie. Rosie was a non entity when Wild World was released. She was in the GameCube game, but what really fired her to the front was Nintendo choosing her as a main character in the Japan-only anime movie they made to promote the release of the game. And her popularity took a while to carry over to this side of the ocean because, well, the anime was not available here until YouTubers got to translate it to English and post it here years later. Now, Rosie is still one of the few favorites, because Nintendo is using her in pretty much every piece of marketing (videos, merchandises, etc.) supporting New Leaf, or New Horizons. And this recipe could be applied to Pok?mon for all that I know (although I don't play the games, and couldn't care less for Pok?mon characters). Everyone knows Pikachu although he is arguably not the cutest Pok?mon there is.
It seems to me that nowadays, exposure is the most important factor in making an Animal Crossing character popular. Why do some characters are popular? Because they already ARE popular, hence the community is more exposed to them. Who is having Sunny, or Betty as their favorite? Not a lot of people, 'cause they have been MIA for more than 15 years now.
So when I see people commenting the new characters that were discovered yesterday with the HMV Japan sticker decals collection [I absolutely need that bicolor cub/squirrel, OOOOO I love the blue goat boy and I want him, that cat sporting glasses can walk all over me - I don't care I've got to have him], I smile.
Lemme make a bold prediction right now: these few characters were the first new ones that our community was exposed to, and they will top up the popularity list when the game launches in March, and for years to come...
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