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Lake Amik - Wikipedia

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Lake Amik or the Lake of Antioch (Arabic: بحيرة العمق‎) (Turkish: Amik Gölü) was a large freshwater lake in the basin of the Orontes River in Hatay Province, Turkey; it was located north-east of the ancient city of Antioch (modern Antakya). The lake was drained during a period from the 1940s-1970s.
 

Jerry Della Femina - Wikipedia

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Jerry Della Femina (born 1936) is an American advertising executive and restaurateur. Starting from a poor Italian background in Brooklyn, he eventually became chairman of Della Femina Travisano & Partners, an agency which he founded with Ron Travisano in the 1960s. Over the next two decades they grew the company into a major advertising house that was billing $250 million per year and had 300 employees and offices in both New York and Los Angeles.[1][2] Della Femina is known for his larger-than-life personality and colorful language, and was referred to as a "'Madman' of Madison Avenue". In 1970, he wrote a book about the advertising industry, humorously titled, From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War. The book became a best-seller, described by The Guardian as "one of the defining books about advertising", and eventually inspired the television series Mad Men.[3][4][5]
 
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